If there is one thing that should go hand in hand with advances in technology and manufacturing, it should be our ability (and willingness) to make products that are safer for the environment.
7 Essentials Your Business Website Needs
A well-designed website is no longer an option for small business—it’s a necessity. If you want to remain competitive in today’s world, no matter the industry, you’ll need a website that generates brand separation, traffic and leads to lucrative conversions. Consider incorporating the following essentials into your website design.
7 Low Budget Online Marketing Tips
Online Marketing in today’s world is invaluable, but at the same time, it can prove to be a great challenge if you are on a low budget. There are companies that spend millions on online marketing, and then there are companies that don’t spend anything at all, and they still get great results.
A Successful Trade Show Relies Heavily on Bringing the Right Staff
There are many things that go into making a trade show a success for your company: chief among them is developing a sound strategy before arrival, choosing the right location to set up your booth, incorporating social media into the show, and deciding on the right visual elements to bring along. As important as any one of these things are, they arguably pale in comparison to the importance of bringing the right staff to work your booth.
What All Marketing Majors Should Know Before They Graduate
There are some important things every marketing major needs to know about the field of work that they are entering. Here are a few things that you might not have learned in school or during independent study that will give you an advantage in the marketing industry.
Does ‘Business As Usual’ Mean ‘Anything goes?’
“Your job will be to go out and salt the earth that your competitor walks on, destroy their market share and pour boiling oil over them.”, he said. Are we expected to buy into this adversarial business life philosophy?
The 5 C’s And The New Workforce
I was asked for an opinion on the difference between today’s workforce and the workforce of 10 and 20 years ago. While it would be easy to roll my eyes and pigeonhole groups as gen x-y-z, I don’t think that’s overly helpful or accurate. From experience, I think there are five major differences which are largely the product of social shifts and trends.
Montreal Tourism generates $2.7 billion for the local economy in 2014
Montreal hoteliers and businesses whose bottom lines heavily rely on tourism are taking comfort in the results of a recent study taken on behalf of Tourisme Montreal showing that 9.2 million people visited the city in 2014, injecting a healthy $2.7 billion into the local economy.
3 Steps For Becoming a Global Thought Leader: Roger Killen and TEDxStanleyPark
Vancouver has become a hotbed of creativity and ideas, and continues to spark innovation and breakthroughs in the fields of film production, gaming and software design partly due to the efforts of thought leaders like Roger who work tirelessly to connect people so they can empower each other to succeed.
6 Rockin’ Ways to Give Your Place of Business a Facelift
For most businesses, the first impression clients will have is the reception area, and for new hires, their first impression of what it would be like to work there is found in the office layout.
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