Self-expression can be accomplished through different means. Some people enjoy displaying their individuality through fashion, while others through visual arts like painting or photography. Some people still prefer to go the traditional route by joining theater, contributing an article to a local newspaper, or publishing a zine.
Many people have discovered the joys of blogging, thanks to the Internet and modern gadgets. Sharing a piece of yourself (or your thoughts) to others is a simple and straightforward way to express yourself online. After creating the content and optimizing it for better reach, you will be able to share it with hundreds, thousands, and possibly millions of readers.
According to Statista, the United States had 27.4 million bloggers in 2014 and is expected to reach more than 32 million in 2020. Blogging has many benefits to readers and viewers, such as:
- Free knowledge, tips, and advice
- Understand varying opinions and insights
- Discover something new – it can be a hobby, recipe, or a new place to visit
- Gain insight from the blogger’s experiences
What used to be considered as a glorified online journal, blogging, is now one of the most popular means of sharing information with others.
Blogging: Sharing a Piece of Yourself to the World
Have you ever wanted to share pieces of valuable information with others? The great thing about blogging is that there are numerous platforms available to all kinds of content. You can create a website or utilize paid or free-to-use blogging platforms. With adequate knowledge of content optimization and promoting via social media, your blog can reach millions of netizens. Here’s how blogging can help you share a piece of yourself to the world:
1 – Personal Stories
Personal stories and first-hand experiences are popular blog content, especially if you have a good number of followers. Owning a blog allows you to share these stories with your readers. Whether it is your pregnancy journey or a trip abroad, blogging will enable you to share funny anecdotes as well as helpful and relevant information. People love reading stories that match their interests. Regularly updating your blog with your adventures and anecdotes is a great way to keep readers curious and excited to follow you.
One way to keep your content more appealing is by creating video blogs that you can embed on your website. Some people prefer to watch videos instead of reading published posts. Vlogs are becoming increasingly popular nowadays, so you should not miss the chance to share your stories with followers using this medium. Using copyright free music that suits your story is an excellent way to infuse energy in your vlog. Some background music will also make your blog posts more entertaining and enjoyable.
2- Build Your Brand
Business-minded individuals can utilize their personal blogs to build awareness of their brand. A blog is especially helpful when you want to create awareness towards a new product or service. Startup entrepreneurs with limited budgets can also take advantage of valuable blog content to help generate followers and potential customers.
If you decided to start a business on selling a certain product, a blog would help you showcase it. However, make sure that the content on your blog is solely focused on your product and brand. The right blog content will help you create brand awareness, establish yourself as an industry expert, and grow your business.
3 – Promote Advocacies
Blogs are not just for heartwarming stories and brand-building; it can also be used to promote awareness on various issues in society. You can utilize an advocacy blog to raise awareness on environmental protection, mental health, animal abuse, and more.
Many people blog about their opinion about what’s going on in the world. If you have a good number of followers, why not use your blog to educate and inspire other people to make a difference in the world?
4 – To Teach Others
Do you consider yourself an expert cook? Are there writing techniques that you want to share with your readers? Perhaps you want to share your DIY tips and tricks. People are always looking for answers to their questions or ways to resolve their problems and blogs are an excellent platform for them to learn everything that they need to know.
Blog posts may also come in the format of guides or how-tos. Do you have a foolproof way of making mac and cheese? Or maybe you consider yourself an expert in toilet training your pets at home? People enjoy reading step-by-step guides to create something or resolve a problem. Also, sharing your expertise is sharing a part of yourself – and your readers will be grateful to you for doing so. When combined with royalty free videos that can be used in a wide variety of ways, blogs can become even more effective in educating your audience.
5 – Share Your Passion
A blog is a powerful online platform to showcase your skills and talents. Recognizing and using your unique gifts is one thing, but sharing it through a blog will inspire others to discover their skills and talents as well.
Conclusion
Different people have different reasons why they blog. Some want to generate income through blogging, while others do it just for fun. But what’s great about blogging is that you can use the same platform to share your knowledge while showcasing your God-given talents and skills. There are no hard and fast rules on what you should share on your blog – but it is best if you will blog about something you are genuinely interested in.
Also, remember that what you write and publish will impact other people’s lives without you even knowing it. It is, therefore, crucial to managing your content responsibly. After all, what you share to the world through your writing – your stories, brand, skills, knowledge, and passions, are all a part of you.
Photo Credits
Photos are Adobe Stock
Guest Author Bio
Maureen Chima
Maureen Chima is an aspiring digital artist who works by providing artistic works using digital technology such as computer art and multimedia art. Most of Maureen’s clients are businesses that would like to improve their current marketing campaigns by incorporating digital art.
Aside from providing professional services, Maureen also loves to write articles about digital art during her spare time.
Recent Guest Author Articles:
- Empowered to Advocate: How to Become the Voice for the Silent
- How to Build a Celebration-Ready Wine Cellar
- Wander, Discover, Reflect: My Most Surprising Finds in Las Vegas
- Creating Meaningful Connections: What Ecosystems and Families Teach Us About Belonging
- How Breathwork Creates a Pathway Through Trauma: Beyond Traditional Approaches
Please Share Your Thoughts - Leave A Comment!